My Areas of Focus
including ethnographic, participatory, and evaluative research. Some of these methods include interviewing, contextual inquiry, heuristic analysis, and utilizing the system usability scale.
stakeholder mapping, personas, experience diagramming, concept mapping, and statement starters. Once the problem is identified I’ll use thumbnail sketching, wireframes and prototypes to bring new ideas to life.
I am obsessed with clean design. I’ve created style guides for national brands which include typography, layout, color, and photography.